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Golf Tournament Giveaways Fail to Impress Participants or Deliver ROI

Golf tournament giveaways fail to impress participants and fail to deliver adequate logo advertising ROI for the sponsors who buy them for the 800,000 tournaments that take place every year.

Why? Because there’s nothing truly unique, fun, and useful to golfers that can have a custom logo imprinted on it. So unimpressed participants simply toss the boring giveaways onto the pile of stuff they’ve already received over the years. And as a result, sponsors don’t generate the goodwill nor long-term logo advertising ROI that they hoped for.

Even the ever-popular sleeve of golf balls produces a terrible logo advertising ROI since the balls end up in water hazards well before the end of the tournament.

The Markmaster by Golfing Innovations is a cleverly useful and totally unique golf tool that will immediately impress tournament participants.

Golfers love it because by dispensing a dot of white biodegradable powder to mark the position of a ball on the green, it won’t cause their concentration to be broken by concerns about their putt being deflected by traditional coin-sized markers.

With its built-in switchblade divot fork, it becomes a convenient 2-in-1 tool that every golfer will need to use on every hole.

Participants will thank sponsors for finally giving them something unique and useful that they will have fun showing off every time they go golfing. And since it will be generating favorable logo impressions with curious onlookers for years to come, sponsors will achieve unmatched ROI for their logo advertising investment.

  • Biodegradable powder dot is easily brushed away with finger, shoe, or putter.
  • Officially approved by the U.S. Golf Association as conforming to the rules of golf.
  • Packaging includes a prefilled, refillable powder cartridge plus a prefilled spare cartridge.

Testimonials from 2003-2005 distributors and their clients confirm the ability of the Markmaster to finally generate the immediately positive first impression that sponsors desire. Even after 20 years, every 5 or 6 months an email is received from a distributor or golfer asking to buy more Markmasters.

Below are a few of the many big brands that purchased logo imprinted Markmasters in 2003-2005 to impress tournament participants and maximize their long-term logo advertising ROI.
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Two addressable markets:

1) Direct Sales to Golfers and Gift Buyers

2023 Golf Industry (source: National Golf Foundation)

  • 25.6M U.S. on-course golf players
  • 119.2M Americans play, watch, read about, and/or follow golf
  • $7.2B retail golf sales
  • $3.4B spent on tournaments

2) Direct Sales to Tournament Sponsors with Custom Logo Imprinting

2023 Promotional Products Industry

Despite marquee brands purchasing it for tournaments, and despite being featured in 8 promotional marketing magazines and in a Philadelphia ABC TV News Segment, revenue growth in 2003-2005 never reached critical mass for 3 key reasons:

1) Relying solely on promotional product distributors who had 1000’s of competing products in their catalogs.
2) Quality problems with Chinese tooling designs and manufacturing.
3) Self-funding cash flow limitations.

Today, the following solutions for those issues will be leveraged to ensure success in the relaunch of Golfing Innovations.

1) Amazon, social media sites, search engines, and influencers represent highly scalable channels for reaching golfers, golf gift buyers, and tournament sponsors. Unlike 20 years ago, we don’t need the promotional product distributor channel.

2) Quality issues are already being addressed by a U.S. based tooling and product design engineer with 40 years of experience. He is also providing connections with high quality manufacturers in China.

3) Investors will be attracted by the highly scalable revenue model that is projected to generate nearly a 7x positive cash flow multiple on the initial investment by the end of year 2 based only on Markmaster sales. See additional revenue plans.

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Testimonials from 2003-2005

Just a couple of the consistent flow of kudos received from promotional product distributors, tournament sponsors, and golfers.

“As you know, my engineering consulting firm wanted a fresh, new golf item that would add fun and excitement to our promotional marketing efforts…. Let me tell you, the Pocket Markmaster completely exceeded our expectations! Our employees and clients love them! We’ve already placed two re-orders for large quantities. No doubt about it, we are definitely getting some terrific advertising benefits from having our logo imprinted onto the Pocket Markmaster. We recommend them to anyone!”

Tony Day
Identity Concepts – Jamestown, OH

I thought you’d be interested in some feedback on the Pocket Markmasters – we just used them at 2 different conferences, one in AZ and one in MA…. GREAT NEWS!, the guys who gave them out at the tradeshows said they were a huge hit…. because they were something no one had seen before, totally different, and so EVERYONE was coming to our booth, to see them and find out what they were!! It was a huge draw…. we all want to be the one who picked the item that EVERYONE is talking about!!!!!! THANKS!!!!!”

Tammy Roy
Geiger Cribbins – Mercer Island, WA

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Media Coverage 2003-2005

  • March 2003 Corporate Logo Magazine (Markmaster)
  • May 2003 Promotional Marketing Magazine (Markmaster)
  • August 2003 Promotional Products Business Magazine (Markmaster)
  • February 2004 Counselor Magazine (Markmaster)
  • March/April 2004 CEO IQ Magazine (Markmaster)
  • August 2004 Advantages Magazine (Markmaster)
  • December 2004 Advantages Magazine (Markmaster)
  • March 2005 Corporate Logo Magazine (Guide Liner)
  • March 2005 Brilliant Results Magazine (Markmaster, Guide Liner, Tee Hanger Bag Tag)
  • March 2005 Promotional Marketing Magazine (Guide Liner)
  • April 2005 Promotional Products Business PPB Magazine (Guide Liner)
  • June/July 2005 Corporate Logo Magazine (Tee Hanger Bag Tag)
  • June/July 2005 Promotional Products Business PPB Magazine (Tee Hanger Bag Tag)

The video below is from an April 2004 Philadelphia ABC TV News segment.
Of all the golf products to highlight, he picked the Markmaster!
Skip to 1:41 to see the Markmaster’s 10 seconds of fame!

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Additional Revenue Opportunities

Social media posts and advertising will funnel golfers to the Golfing Innovations ecommerce store and funnel tournament sponsors to lead generation landing pages.

For tournament sponsors, the website will expose them to the Markmaster plus other clever, useful, logo imprinting products at lower prices to maximize conversion rates.

For golfers, the goal is to increase revenue per transaction by exposing them to curated equipment designed to improve their game. Transactions completed at Amazon.

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GuideLiner by Golfing Innovations

Unique stencil pattern helps golfers concentrate on straight follow-through on their putts. Conforms to rules of golf. Includes marker pen plus clip to hang from golf bag for maximum logo visibility.

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Tee Hanger Bag Tag by Golfing Innovations

Attention-grabbing bag tag that doubles as a convenient way for golfers to quickly access their tees. Eliminates need to hurry and dig through golf bag pockets looking for tees while friends are waiting.

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Brush Tee by 3rd Party Manufacturer

The brush tee eliminates that uncomfortable scraping feeling that happens when your club head hits a traditional tee on your follow-through. Other innovative and long lasting 3rd party logo items TBD.

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Curated Equipment (Amazon Affiliate Links)

Shoppers will use our unique navigation menu or AI chatbot to instantly find equipment, training aids, apparel, and accessories designed to address specific performance improving needs. For example, “Fix My Slice”.

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Our Mission

To provide tournament sponsors with cleverly useful and curiously unique logo imprinted products that can produce exceptional first impressions with participants plus long-lasting logo advertising ROI.

To provide golf equipment and gift shoppers with a narrowly focused online assortment of hand-picked, innovative products that deliver on their promise to elevate fun and performance.

To significantly improve the online golf shopping experience by replacing traditional menus with an AI chatbot that instantly finds items designed to improve specific areas of their performance.

To pleasantly surprise golf shoppers and tournament sponsors with levels of service that they cannot get from traditional big box online stores or big logo imprinted product suppliers.

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Contact Us

aaron-kvitek-kellogg-mba

Aaron Kvitek

Founder & CEO

Aaron founded, self-funded, and single-handedly fulfilled all day-to-day marketing, sales, operations, and accounting duties for the first iteration of Golfing Innovations from 2001-2005, which focused on the sale of the Markmaster through promotional product distributors. The skills and insights he acquired will be invaluable in the relaunch of this business in 2024.

Having invented and patented the original Markmaster, Aaron is leading the aesthetic and mechanical design upgrade process for the patent-pending 2024 Markmaster. He is being assisted by a U.S. based injection molding product and tooling design expert with 40 years of experience, who is also acting as an Advisor.

Over the course of his 39 year career, Aaron has helped companies ranging in size from American Express to bootstrapped startups identify and execute product development, market penetration, and business growth strategies. This includes nearly 2 years as CMO for a CPG startup targeting consumer and corporate buyers.

Aaron has an MBA from Northwestern’s Kellogg School of Management.

Visit his LinkedIn page or his personal website VisionLeadershipResults.com.

Let us know if you’re interested in receiving our Pitch Deck. Thanks!

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